How to drive digital change: The 3 key factors


The world has gone digital – but how can public sector organisations identify what key factors drive effective digital change? According to industry tutors and expert speaker’s over at the Academy of Digital Business Leaders (the ADBL), these three key factors are vital when driving change:

Technology is the biggest external influencing factor for your company

Become digitally capable. It encompasses every part of your business so adopt innovative internal processes, understand the technological landscape and how you can use it to transform and improve your business.

Understand your customer journeys in the digital age

Think outside the box – take advantage of your upcoming digital channels, reach out and interact with your customers through digital means that are often taken for granted.

Embrace the impact of digital on your companies lifespan

Be one step ahead of key digital changes, get ahead of your competitors and be competent in what works well and current best practice. Continually innovate practices and methods to keep up with the current market and customer demands.
Organisations need to understand why becoming more digitally centric is key for a company’s future success; these key areas are explored in depth within the ADBL’s Diploma in Digital Business Leadership, which draws on expertise from industry experts to equip delegates with the knowledge and skills they need to drive effective digital change.

To find out more about the Diploma in Digital Business Leadership, visit the ADBL’s website.

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