UK local authorities and public sector bodies continue to operate under tight budget conditions. The key goal is to identify efficiencies while striving to improve services to an increasingly tech-savvy, empowered customer base, which expects a simplified, efficient, end-to-end experience. A pre-existing reliance on cost-laden, call-centred, service delivery is out-dated and generally offers poor resolution and a poor ROI.
Central government, in the form of GDS, recognises that a culture shift to digital-centric services is needed across the public sector to improve service provision and customer journey while saving costs.
But how do you determine what the customer wants? And how do you work out how to achieve efficient, simplified, cross-channel digital customer platforms alleviate costs and provide real ROI?
This new whitepaper from digital consultancy, Matter, explores key digital trends that are already making a real difference in both local and central government. Drawing on case studies and expert opinion, it provides inspiration and advice on everything from using content more strategically, to improving service delivery through the inventive use of tech and software, to making decisions that are driven by data and analytics.
Download the full whitepaper below to find out more: